Embroidered workwear – why does it matter?

As markets become increasingly competitive, it’s becoming more and more important that brands stand out from the crowd.

Embroidery and personalisation of your garments really adds value to your workwear and is a great way of advertising. However, putting together your first order for embroidered workwear can be a difficult task, especially without expert advice.

Firstly, what exactly is embroidery and how does it work?

Embroidery is the process by which a design is sewn onto a garment using a computerised embroidery machine. The process gives a highly professional long lasting appearance and is suitable for text or logos.

Embroidery adds texture and feel to your logo. Most logos can be recreated using embroidery, however some complicated designs, for instance where a logo features a large amount of graduated colours, may not be suitable for the embroidery process.

Why should I order embroidered workwear for my workforce?

  • Company Culture: Embroidered Workwear creates more of a team environment, and will improve your company’s culture. All staff wearing the same clothing will help create a staff identity, which not only projects your brand but your company spirit.
  • Brand Recognition: Make your staff and your brand instantly recognisable to consumers. Having your company logo clearly shown on all your employee workwear make it easy to recognise, meaning potential customers may see it and decide to get in touch.
  • Customer Service:  Not only does a branded uniform look great, it will instill trust in customers as they can easily recognise your staff, which helps build an approachable and trusted relationship. Embroidered Workwear will help you stand out from the rest of the market and easily identify the employees of your company.

Embroidery really adds value to your garment’s and helps portray a professional image of your company. Personalisation of your garments with your company details can be carried out rapidly with minimal cost implications. We offer a variety of methods for personalising your work wear, contact us to find out more.

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